Earning Adweek’s Ad of the day, Digitas and Dunkin’ celebrated (as did Kevin who edited and finished the TV) as the #WTFast On-the-Go Ordering campaign transported viewers on the flight of a lifetime.
In an age where we’ve come to expect fast, Digitas and Dunkin’ Donuts have indeed delivered. For this beautifully imagined (and realized) commercial, the agency enlisted wingsuit athlete Ellen Brennan to jump off a mountaintop and fly approximately 120mph toward a suspended Dunkin’ Donuts bag.
Accomplice’s Kevin Moore was on a serious high (*pun intended) editing and finishing the #WTFast TV produced deftly by Ben Raynes and the talented, adventure-seeking Digitas creatives Jamie Ferreira, Mark Chamberlain and Marc Gottesman with CCO Ronald Ng and ECD Doug Schiff. If you haven’t already, check out Ellen Brennan’s descent-to-a-donut in a never-before-seen stunt. With unbelievable control, she grips the bag and lands gracefully. Next time I may have her pick me up something. (*Do not attempt for several obvious reasons.)
Ronald Ng - Chief Creative Officer
Doug Schiff - Executive Creative Director
Jamie Ferreira - SVP, Creative
Mark Chamberlain - Group Creative Director, Art Director
Ben Raynes - VP, Executive Producer
Marc Gottesman - Group Creative Director, Copywriter
Guido Perrini @Seven-Twenty Productions
Editorial & Finishing
Kevin Moore @Accomplice