“Take Home Version”
This Volvo spot will have your right foot pressed to the floor and a permagrin on your face. Collin enjoyed the fast-paced edit working with more friends from Arnold Worldwide. The team included producer Paul Shannon, creative team Richard Tseng and Matthew Sharpe, with creative director Luke Perkins. The take-away is that the racecar we’re watching is available in a take-home version. Vroom, vroom.
“Bath Tub”
Sometimes we’re too focused on the moment…and common sense evades us. In this campaign for Bank Midwest from Arnold Worldwide, the stories remind us that help is available when we can’t get out of our own way. Collin ushered in the fall cutting with creative team Bill Girouard + Steve Tom along with producer Kevin Shale. And our own Kevin Moore did the color correct. If I’m honest, I’ve been guilty of living “in the moment” a time or two. I recall some laughter at my expense, but no one from Bank Midwest came to my rescue.
“Superlatives”
This national McDonald’s spot introduced the ultimate compliment that appears to be catching on. At times it’s hard to find just the right word but the folks at Arnold came up with a solution using the much-loved Egg McMuffin. “Superlatives” was concepted by creative team Chris Edwards, Mary Rich and Pete Shamon and produced by Sean Vernaglia. Peter Care at Bob Industries directed this performance-driven spot and Collin edited. Speaking of whom, I, personally, think is the Egg McMuffin of editors. But I digress.
“Lifestyles”
We’re all different but two things we likely share is that we care deeply about our families and our health. The latest campaign from RDW for Fallon Health assures you these are their priorities even though the name of the company has changed to Reliant Medical Group. ECD Jeff Patch and producer Alyson Singer worked with Kevin who cut and finished this campaign. Christian Hoaglund at Redtree Productions directed the real-life patients. And Toil provided the graphics.
