“Glow” Featuring The Green Lantern
Super food, super hero. MMB creatives Chris Poulin, George Goetz, Elizabeth Giuggio, Rachel Bukstein, and producer Matt O’Rourke called on Accomplice + Toil for this Subway Avocado / Green Lantern campaign. Director Terry Rietta of Thomas Winter Cooke shot the live action for both spots. Tabletop director David Deahl at Big Deahl Productions brought us those beauty shots. The two spots that celebrate the much-loved avocado were cut and finished by Kevin.
For the Green Lantern promo, Toil matched the existing effects and applied a mystical green glow to the real heroes of this spot – the food. As you’ll see, the cosmic avocado steals the show, and there’s a food explosion in the final moments. But I’ll stop because no one likes it when someone spoils the ending.