“Freeness”

“Fee Detector”

Rockland Trust launched their first ever broadcast effort recently with VOX Advertising. Brad Pruett, Rick Frisiello, Chuck Matzker, and Paul Fortuin worked with Collin on these campy, character-driven spots that focus on the “Freeness” that abounds at Rockland Trust. They were directed by Ian Mcfarland at Redtree Productions and shot on the Arri Alexa. Toil joined the efforts, contributing an animated logo treatment. And Kevin wrapped up the project with a color correct and conform. Go on, enjoy some freeness.

“Print Makers”

In this father and son spot for Blue Cross & Blue Shield of Rhode Island, the owner of a small business talks about his family at home and his family at work. Wellness is the focus, and the need for solid health care provided by BCBS. Our longtime friends Jeff Patch (ECD/Partner at RDW) and Alyson Singer (freelance producer) worked with Kevin on this latest campaign. Directed by Redtree’s Christian Hoaglund, it was shot on the RED with a full digital workflow throughout. Graphic design was executed by Toil. Watch and be well.

We just wrapped a project we are especially proud of; Bertucci’s “The Fire Inside” campaign aired for the first time March 31st.

Connelly Partners called on Toil + Accomplice early on to help create a unique visual look and feel for the hero of the spot – “The Fire Inside” their signature brick oven. We worked closely with creative team Alyssa Toro and Steve Connelly, along with producer Alyson Singer, on several design passes to find the one that would drive the warm, energetic tone of the spot. After the R&D process we moved into production with Richard Klug at Redtree shooting the live action elements. Then Kevin collaborated with Toil’s team of 3D artists, compositors, and animators to bring it home.

We’re happy to have Toil as part of the Accomplice family to make projects like this possible.

Enjoy the heat.